Failures: The Podcast
Failures: The Podcast is a raw, no-fluff self-development show for men navigating life without a manual.
Hosted by Rich and Justin — two longtime friends in their 30s — this podcast explores fatherhood, masculinity, legacy, discipline, regret, purpose, and generational healing through one unfiltered lens: failure.
Each week, they share real stories, tough lessons, and invisible influences that shaped who they’ve become — and how younger men can learn from it.
Whether you're figuring out how to be a father, chasing financial freedom, or trying to heal from the way you were raised, this show is for you.
We're not gods. We're not gurus.
Just two men in our 30s sharing what we’ve learned the hard way—so you don’t have to.
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Failures: The Podcast
Dating Apps Are Rigged (Here’s How to Win Anyway)
Dating apps promised unlimited options, but somehow men are having fewer relationships, less sex, and more loneliness than ever. In this episode, Rich and Justin break down the real reason dating apps feel dead and why the “more swipes = more success” mindset is a trap.
We talk about how these apps gamify your confidence, turn attention into cheap dopamine, and keep you paying for boosts, roses, and premium subscriptions that rarely fix the real problem. We also get brutally honest about the dating marketplace, why “low interest” is the clearest signal you keep ignoring, and how to stop tying your self worth to matches and response times.
Then we give the counter-strategy that actually works: build a real life pipeline. How to screen smarter (yes, FaceTime first), how to stop chasing the wrong women, how to get outside without being fake, and how to build a world that makes you more attractive without begging for attention.
Dating apps are a necessary evil. But if you live on them, they will cook your confidence.
Subscribe to Failures and share this with a friend who’s stuck in swipe purgatory.
Failures: The Podcast 2025
We're not gods. We're not gurus.
Just two men in our 30s sharing what we’ve learned the hard way—so you don’t have to.
🎙️ New episodes every week
📲 Follow @FailuresMedia on all platforms
🧠 Join the movement: https://failuresmedia.com/subscribe
If this episode helped you, share it. That’s how we grow.
Nobody likes going to the carnival and leaving without a prize. No one likes going to the carnival and leaving with the little prize. Everybody wants the big bear, the biggest prize at the carnival. And that's basically what dating apps are. And if you think that girl wants to leave with the little squeaky toy when she gets the big bear, you got the game fucked up. Be the big bear or be the biggest bear you can be so someone can leave the carnival with you. Don't hate the game. Get better at the game. Today we're talking about the death of dating apps. And honestly, the death of modern dating. Period. But why is it dead? Today is our Lord and Savior's 2026. We have infinite dating options. Everywhere there's a screen, there's an opportunity to meet someone. Sounds simple, right? We have more options than any generation before. Between social media and dating apps, man, you're promised unlimited options. Your uncles and your father, they would have killed for this much access to beautiful Latin women. On paper, this should be a golden era of meeting people, right? Well, wrong. The math ain't mathing. Why are we having less sex and fewer relationships than ever for young men under the age of 32? It doesn't make sense. More humans, less dating, less sex. More loneliness and more insecurity. How is this even possible? Rich, today we're talking about the death of dating apps, but probably more specifically, how weird and confusing dating is for young men today. Is this something that you related to when you were going into the research in the pre-show meeting? And if so, why?
SPEAKER_01:Yeah, man. I'm excited to unpack this one, Jess. I remember being on the dating apps, and bro, after a while, it just became like the gamification of dating. I was spending hours and hours just scrolling, going through hundreds of profiles. And the weird thing is, the more I rejected women, the more it boosted my ego. Like I felt like I'm the one rejecting. They can't reject me, right? And I remember I think the poison for me was I was addicted to the matches, bro. It was like a dopamine hit. I just wanted to see who would match with me. And then I would never hit them up. I was just like, oh, you see, yeah, and I know she likes me, but I would never actually go out on a date or anything like that. So yeah, man, these dating apps are a business, right? Like they're in the business of making money. And unfortunately, part of that involves them selling hope to you. They're selling love, the lustrous idea that you will potentially meet someone if you stay on this app and keep swiping.
SPEAKER_02:Yeah, imagine this. This business of dating apps, not including Instagram, because Instagram truly is the biggest dating app because it has the same components. It's just not intended for that. But if we're talking about Bumble, if we're talking about Hinge, we're talking about all the little side quest dating apps that are for more specific communities. We're talking about a$4 billion business. Dating apps are not designed for you to meet your partner and get off of them, because if they were designed for that, what would happen? You wouldn't have an app to go back on. And they couldn't sell you any more premium packages, they couldn't sell you any more ad options, and they definitely couldn't put more women in front of you for you to endlessly be swiping. And Rich, unfortunately, we know about swipe culture because we're building a platform ourselves. And you don't mean to tell me that if the carrot that these dating apps are dangling is the carrot of one day you too will be happy, but just keep paying Hinges premium subscription. Keep paying to boost yourself on a Friday night so you can have something to do when you're sitting at home all alone, lonely, and feeling desperate because you have no options. Isn't this a trap?
SPEAKER_01:Bro, it's so predatory. Think about the idea of boosting yourself online.
SPEAKER_02:I did it. I did it. I did it too. I did it too. And if I was traveling for work, I was triple boosting because I was in the city for a week.
SPEAKER_00:Yes. Or the yo, do you want to buy a half a dozen digital roses to send to a couple women that you like?
SPEAKER_02:Oh shit, I forgot about that. Put it at the top of her inbox. Put it at the top of her inbox.
SPEAKER_01:Bro, I feel like the poison of dating apps, which by the way, I'm not against dating apps. Like I was very much on the dating apps, but I do remember sort of not giving women enough time that they deserve to make an uh educated opinion about them. So if you go on the profile, you look at their picture, you look at a couple replies of some questions, and in 10 seconds you're making a decision on this girl. Like your whole love life comes down to a 10-second yes or no, right? And you're doing that hundreds of times. So I don't know, man. I feel like you become really desensitized when you you only give a woman's profile 10 seconds of your time. What do you think?
SPEAKER_02:Yeah, I mean, I think you're right. And if we're talking exclusively about dating apps, this is like a casino. They're gonna give you the one in 10 win so you could come back nine more times. And you don't have to be a math major or a polymath or a fucking wizard for that matter to know that if you come back 10 times and you only get one win, that means eight times the house wins. So I'm not demonizing or shitting on dating apps. I'm saying you have to stack the odds back in your favor. So when I was single, I wasn't single because I wanted to be single. I was single because I literally picked up my entire life and moved from New York to Los Angeles, California for my career. So I wasn't someone that was down on my luck, but I definitely had to start from scratch. I didn't have a friend circle. I didn't have any women that I already knew. I didn't go to high school here, I didn't go to college here. I just had a few coworkers that I knew that were single and hanging out, guys and girls. And I had to start from scratch, Rich. So you better believe I too was hitting that motherfucking hinge and bumble add boost button. Like, bro, I get mad when I look at my savings account and I think about how much money I spent going premium on all these dating apps because I had to expedite the exposure that I was getting. And I listen, I do marketing and professional advertising for a living. So all I really do all day professionally is try to figure out where I'm getting an advantage for each dollar. If I put a dollar in, am I getting a dollar plus back? Dating apps is just exposure. And then the dollar plus is am I getting a date? Am I getting a match? Is there potentially someone that could end my fucking misery? That's really what this whole game is about. So I don't want to demonize the apps, but I think these are very bright and brilliant investors that put a lot of money into this because there's no win in that game. You have to triple and quadruple the options that you have, which is real life. That is how you combat dating apps. You have to live in the real world and you have to go all in on the real world. Now, I know that's difficult for the guys in our community given the circumstances of most young men today. That's not lost on me. But it still matters that if you don't have money and you feel depressed from being on dating apps all day and you're not getting matched with the kind of women you want to get matched with, or you're swiping on women that never swipe back on you. I get it. But you have to stack the chips in your favor. You have to become the casino, you have to become the house and stack the odds in your favor. And how do you do that? We're gonna get into that in this episode today.
SPEAKER_01:Yeah, and just, you know, exactly what you just said. Think about the convenience of you being in your living room on the couch and meeting women, right?
SPEAKER_02:Like, yeah, we talked about it in the beginning. Your uncles, your father, your theos, how how did they do it back in the day?
SPEAKER_01:Yeah, bros, just smooth talking, either in the laundromat, the supermarket, church, you know what I mean, just at work sometimes, which I don't advise.
SPEAKER_02:Well, with caution, outside of work, you gotta, you gotta, you gotta with caution. Yeah, don't, don't, I want to give this actionable advice immediately. If you're gonna do it at the workplace and you work for a big company, don't do it within your immediate team or someone that you interface with on the day-to-day in your department. Try doing it with someone in an entire part of the company that you don't interface with or someone that is explicitly giving you signs and energy. Don't assume people like you if they work with you. It's a crazy trap.
SPEAKER_01:Sorry, Richard.
SPEAKER_02:No, I disclaimer, not to give that disclaimer. Yeah.
SPEAKER_01:I like that disclaimer. We're gonna put that on on the on the video because I like that disclaimer. But um, yeah, bro, like I just want to share that part of why I joined the dating apps was because of the convenience. Like, where else was I gonna meet 50 to 100 women in the span of 30 minutes, right? And the other thing that is probably a big issue, too, is you think that because you're downloading more dating apps, that you're increasing the probability. So now you're paying one subscription, two subscription, you got Tinder, Hinge, Bumble for.
SPEAKER_02:I had them all, Rich. I swear to God, I would I had them all. If somebody didn't tell me what grinder was, it would have gotten downloaded. I swear to God. I was like, what's this app? Fuck it. I'm in. Dating? Yes. Christian mingle, I'm in. Subscribe. All of them. Yeah, I was fucking, I was Christian for a whole three months.
SPEAKER_01:Yeah. And, you know, they lure you in and say, Oh, you ran out of swipes today. But for$29.99, you're giving me PTSD.
SPEAKER_02:You're giving me PTSD. I swear, this was like a year and a half of my life, Rich. Bro, this was like two years of my life. I was down bad. Yeah. I was down bad until I wasn't.
SPEAKER_01:For sure. But yeah, for$29.99, you can get uh an extra unlimited swipes. And now you can get that dopamine hit that you're looking for forever, unlimited. And then you end up buying.
SPEAKER_02:Rich, I do want to ask you, I do want to ask you because I have a few stories, and I know we discussed in the pre-show that we got to tread lightly because we are currently in happy relationships and we don't want to pick old scabs, but you know, something that I tell my significant other often, and I'm sure the same could be said about you, Rich, is um I wasn't hiding in my kitchen the whole time before you met me. This beautiful face was out in the wild trying to find a partner, and I might have met a few people. So if you see someone or know someone that knows me, just know that I didn't pick them and I chose you. So that is a disclaimer to the loved ones in our fucking families. But we want to get into some war stories when we were in the dating world. Rich, I explained my scenario. I moved from New York to LA because of work. I didn't have a lot of friends out here. I had to build from scratch. I didn't even know where to go on dates. I didn't know what was the temperature, I didn't know where the hoods were at. I didn't know where I didn't belong, where I did belong. I didn't even have a fucking car. How about that? And LA is a driving city. What were some of the hurdles that you were experiencing when you were on the apps and you were single?
SPEAKER_01:Bro, I have a million war stories. But one that I can recall was I went out on a date with this girl. She lived very close to Connecticut. So it was about an hour and some changed drive. I was already like angry about this drive. I remember this.
SPEAKER_03:I remember this.
SPEAKER_01:Because, you know, I drove all the way over there, Dominican girl. And bro, I remember this is the first date. And while we're on this date, maybe about 20 minutes into the conversation, she shows me her phone and it's an engagement ring. And she was like, Oh, look, just casually, oh look, this is the engagement ring that I'm that I'm uh interested in.$22,000.
SPEAKER_02:Wait, wait, wait, wait, wait. She showed you the engagement ring she wants?
SPEAKER_01:Yes, on the first date. Red flag, right? Yeah, like immediately violation.
SPEAKER_02:Actually, this is a red flag episode now. Dating red flag. What the fuck? What was she 43 and dying from cancer? Why did she show you an engager ring on the first night? Yeah, but I don't know, bro. 22,000.
SPEAKER_01:She wanted to see how you reacted. Got it. Yes. How did you react? I was like, oh wow, that's a nice ring. I'm like, some lucky guy's gonna have to work really hard to buy to buy you that ring.
SPEAKER_02:Being that I drove 70,000 miles in two hours, I was just looking for somebody to give me half of the gas.
SPEAKER_01:Yeah. So it was a mixture of that. Um, most of the date was her prying on my religious beliefs. She was very religious, which I didn't know until I got to the date. And there were some differences there. I'm not uber religious, but I do have beliefs and I believe in spirituality and things like that. But I'm not associated with one religion or another or a diehard uh of uh any type of religious belief. But she was, she was uh very much Christian, and that was a that was sort of like a deal breaker for her. And I was just like, man, like what am I signing up for? Like, I'm getting the the ring presented to me. She's trying to push her uh Christian beliefs on me, and it quickly turned into something that I didn't expect. Ultimately, we kind of broke it off and and didn't continue dating, but it just reminded me of like how important it is to. So, one rule that I absolutely live by, not anymore, but when I what I used to live by is you have to FaceTime her before you go on a date. Damn, that's good advice. Yes. You have to see what she looks like, you have to see what she sounds like, you have to analyze the chemistry between you guys, throw a couple jokes in there, see if they land, right? See if there's natural chemistry, see how she communicates, see how she looks. She's obviously going to be all maked up and dolled up because she's visually seeing you for the first time. But that is the first screening post matching on the dating app that you should absolutely have before you go out on that first date.
SPEAKER_02:Damn, I I I could easily turn this into a whole new episode. Just about the warnings, the warning flags, the sirens that ring in my head when I see certain things on a dating app profile. I haven't thought about this in a while. I've been in a happy relationship for a long time. But I started a pattern match. Which girls were trying to send me to their OnlyFans? Oh. Which girls were only taking high-angle photos? Which girls only had two pictures on their account? Which girls could maybe not be girls? Because that's where we're at in this world. Which girls were really big, really small, gained a lot of weight, have pictures that look very different from each other, and you're sitting there thinking, how the fuck does she have these eyebrows in this picture? And where did those eyebrows go in this picture? Who's this guy standing next to her? Why is she in a posse of eight people? Which one is her? There's so many tricks in the dating app game that I could do a whole episode about that. But you're right, Rich. I do like that. Before you drove your ass to Connecticut, you hit that FaceTime because you want to make sure that what you're about to go spend some gas on before you go link up, because that's gonna be a lonely ass drive back if it's not what it's supposed to look like.
SPEAKER_01:Yeah. And it was, bro. And it was, you know, I just like I said, there's things about women that you can't judge by a dating profile. You just have to meet them in person, you have to communicate with them, you have to analyze the natural chemistry between you and them. And a dating profile is not gonna tell you all these things. A FaceTime will give you clues, but that screening is super important before you go out on that date.
SPEAKER_02:Rich, I want to switch up a little bit because I want to get back into the headspace and the energy of the young man that may have clicked this episode and wants to demonize everything around dating. And dating apps is one that we don't necessarily like subscribing to like crutches in life where you can blame something, but we're not mad at looking at a dating app for what it is. It's a necessary evil. You need this tool in your five-tool arsenal to find you just some pipeline to women, some access to other people that you could be around to create an opportunity for you to potentially meet a girl that you could eventually date. There's a lot of steps in the sequence to fucking, but you have to go through these steps in the sequence because it's natural to get familiar with how this thing goes. And to your point earlier, Rich, if we really think about the early 20s-year-old male or the 19, 18-year-old guy that's trying to change his life and be out there in the open market. One thing I want to really zoom into is the way he feels about himself in this particular moment. He feels lonely already. This is why he's taking this route. He feels like someone that doesn't exist to the world. And every time he puts himself out there and he curates his page, he's not getting back what he's putting into the world. What do you have to say about that headspace and how apps can either hurt him or help him?
SPEAKER_01:Listen, I I was in the headspace too, and it's it's a very dangerous one because you're very vulnerable during this time, right? And any feedback you get from the world, and specifically dating apps, you naturally hold on to that emotion, right? So if you're on the dating apps and you do get a lot of matches, it's a dopamine hit. You're excited, you're like, damn, there's things about me, there's things about what I wrote, there's things about the way that I look that are reciprocating well on the dating profiles because I'm getting matches, right? And then when you go on a cold streak and you don't get matches, you're like, damn, I might be ugly. Damn, I might need a cut. Damn, you know, women must not like me. Yep. And once you start tying your identity to the feedback that you're getting on these apps, bro, that I think is a very dangerous road to go down.
SPEAKER_02:Yeah, Rish, I would say at that time when I first got to LA and I was trying to find a group of people to become friends with, it was less about women and it was more about just finding a flock that I could be around. I relate to where this young man is that just downloaded a dating app, wants to take his uh self-serving. He's, you know, they're taking a step in the right direction. They're working on their grooming, they're working on their fitness. They they don't want to be lonely anymore. So they download this app that they think is uh a vessel to the other side that's gonna give them that freedom and that happiness. And I can relate, but the problem is that there's no pill that you can take that's immediately gonna make your life blissful and happy. And the dating app is definitely not that, it's just a tool. That's all it really is. And if you put all your faith in a tool, you are bound to be disappointed. And I know that feeling because when I was in LA on month one, two, and three, I downloaded all the apps, I was trying to meet women offline, and I do have a quick story that led to easily one of the most it put a hole in my pocket, first of all, which I was really upset about. But second of all, I was sitting at a Clippers game by myself with some really good tickets, and I got ghosted. The girl didn't even show up to the game that I had paid for two tickets, and yeah, right before I sat down, I was outside, I was like, yo, let me know, because you I haven't heard back from you. And her response was, Oh, just go to the game, I'll meet you there, just send me the ticket. And the Clippers were losing by 40 by halftime, and I was sitting, I was down by a hundred. I was just sitting there by myself.
SPEAKER_01:Damn, that's for real.
SPEAKER_02:And was watching the game alone, and I really, I really felt like shit. That was the one of the loneliest rides from Inglewood, California back to West Hollywood that I had to really sit with myself and think, damn, what is the end game here? I'm buying$500 worth of tickets to impress a woman that didn't even have the fucking balls to show up or tell me she wasn't gonna show up. This is a dangerous game I'm playing, and it has less to do with the woman, and it has more to do with me. I'm trying to do things to cheat the game, but the game is not giving me what I want out of it. I was in a bad spot for a few weeks after that, Rich. I did try to impress a girl who I went on a few dates with by doing this thing that I thought would really, you know, take it over the top, but I got the short end of the stick. I was in a bad place for a few months after that.
SPEAKER_01:Damn, that's real. And And you know, if you think about these dating apps just like if you take a step back, you gotta, and you said like a tool, right? You gotta take this tool for what it's worth. To give it an analogy, I think of the tool like a club or like a cruise. Like there's a lot of choices here. There's a lot to do. If if you take the analogy of the club, right? Great point, yeah. There's people drinking, some people are dancing, some people are two-stepping, some people are in the corner conversating, right? Like there's a lot of different scenes within that club. In a cruise, a lot of people swimming, some people in the casino, some people at the spa, some people just on the dock, just taking in the scenic view. So the dating apps are no different, right? You're subscribing to a tool where there's a lot of different choices, and there's a lot of different things that you have to make certain decisions on. You've said this before. If your intention is to just get laid, you could do that on the apps. If you're looking for a real relationship, you can also do that on the apps, right? So, my point is you have to be intentional about what it is that you want out of this tool, right? Oftentimes that's not very clear to a guy who downloads the app. He's just sort of like, I just want to find women, I just want to go out on dates, right? And I think that that generalization results in disappointment because you're not clear about what you're looking for, and you might be looking for a serious relationship, but you're swiping yes to the girls that look like they're just trying to have a good time, or vice versa. So I think being intentional about why you're on the dating apps are super important.
SPEAKER_02:I think being intentional is very important. And in a city like LA or New York or New Jersey, which is really close where we live, where I used to live, where you live in Jersey, is really close to New York, you're getting a different type of person that's in the dating market. This is someone that wants quick hookups. They want people that have a lot of money because you're in markets where people do make a lot of money. Whether it's guy and girl, girl and guy, it don't matter. Guys want the best part of the deal. If I'm gonna download this app, I wanna leave, to your point, I wanna leave this club with the most beautiful woman in the club. Or at least I want to get as close as possible to that upper tier. What do you think the woman is doing on the app? You think she wants to leave with the fucking doorman? You think she wants to leave with the busboy? No, she's in the club called Bumble and Hinge, trying to leave with the top op, with the guy that is the guy of all guys, the dude with the six-pack, six foot three, money, might have played in the NBA for six years, don't know what to do with the five million he has in his bank account. Shit, if I was a woman, I would want the same thing too. So you can't really hate the game. You got to get better at playing the game. And part of that is what you said, Rich. You have to know the intent of the buyer and the seller relationship. So when you enter any marketplace, you have to respect the nature of the marketplace before you got there.
SPEAKER_03:Yeah.
SPEAKER_02:So a lot of the young men in our research and in our communities, and we live on forum boards, try to gather as much information as possible. A lot of the anger is aimed towards the women. And trust me, we understand you, but there's a mistake, there's a flaw in that thinking. I don't know if we want to go down that rabbit hole yet, but I do want to unpack that a little bit.
SPEAKER_01:Yeah, man. So, you know, like I said earlier, part of what's important is for you to be intentional about why you are on these dating apps and really understand the other side, bro. The other side is the woman, right? And you sort of, you said this earlier, like we sort of end up vandalizing the woman, like because, you know, we either don't match with her or they're not interested in us or they think we're ugly or whatever it is, right? And part of that could be true, but the other part is try to imagine the inbound of like guys that are like hitting her up, that are trying to court her on the apps. It's crazy. The messages that they get, bro, sometimes in the hundreds, sometimes it might just be that they just didn't get to your message, or they're taking a break from the dating apps, or maybe they're just not interested. But I think if you're going to approach a woman on a dating app, especially if she's a beautiful woman, uh, you know, eight out of ten, nine out of ten, ten out of ten, you probably need to throw a little bit of unique sauce in there before you hit her up because she's getting a crazy amount of inbound.
SPEAKER_02:Man, you just touched on one part of this whole conversation that is the truth of all truths. In the dating world, it's very much like the job market. There is a buyer and a seller. It's like the housing market. There is a buyer and a seller economy. Now, as much as you may want the nicest house in the best neighborhood on top of the hill with the view of the city and the skyline, unfortunately, not too many people can afford that house. But you can still want it. Now, you can blame everything about the economy, politics, politicians, your upbringing, your parents, but that still doesn't change the cold hard fact that you can't afford that house. And that's okay because it takes a lot of money to get that house, but more importantly, it takes a lot of motherfucking maintenance and the money to have maintenance to take care of a house like that. So, for those that weren't paying attention, this is a metaphor for beautiful women that are bona fide tens. It is difficult to maintain that level of person. And the guy that she's looking for is a multi-million dollar guy who has the money and the lifestyle and has the appearance to be her equal. The same way that someone that makes a certain amount of money is qualified for a loan to take a mortgage out in a house that is a four or five million dollar house, you have to be qualified. And that's why this is the cold, hard truth. Because if you're not qualified for that, it's okay. Try to buy the house that's next to that house or the one next to that house that's behind that house. As long as you're in the ballpark where you can be content and you can feel like you got the better part of the deal, there's nothing to be mad at. But it's what we said earlier. Don't hate the game, get better at the game, and max out where you can. Listen, nobody likes going to the carnival and leaving without a prize. No one likes going to the carnival and leaving with the little prize. Everybody wants the big bear, the biggest prize at the carnival. And that's basically what dating apps are. And if you think that girl wants to leave with the little squeaky toy when she gets the big bear, you got the game fucked up. Be the big bear or be the biggest bear you can be so someone can leave the carnival with you. Don't hate the game. Get better at the game.
SPEAKER_01:Yeah. Listen, dating apps are like a town, right? And your towns have luxury places, luxury stores. They have the hood and homeless people. They have a little bit of everything, right? So I've been in the homeless under the bridges of the dating house before. Just I want to share something that this whole entire episode reminded me of. Yeah, yeah. And I want to get your feedback on it. And this is exactly not almost word for word, what I saw in a woman's description that made me cringe. And I seen this in a lot of women's description, not just one. Like there was it was sort of like a theme that I started to see on some of the dating apps. And it basically went something like this if you're under six feet, not interested, no short kings, please have a credit score of at least 700. Don't live at home with your parents or have roommates. Have a car, no Hondas or Toyotas. Must be funny, outgoing, know how to dress, be a gentleman, and open doors for me. What is your feedback and thought process when you see a bio like that?
SPEAKER_02:You're trolling and you want me to be a king of the incels by shitting on this woman, but I'm not gonna fall for that trap. Because it did trigger, it did trigger something. But you know what I say to that young man who sees a profile like that? Swipe left. Let that person be somebody else's problem. Done. Swipe left. Because the more you focus on the things that are not for you, the more energy you lose when you could have been out in the world finding someone that is for you. Don't forget the main thing. Keep the main thing the main thing. You want to get your dick wet. You wanna go outside and find a girlfriend. You wanna be around people who like you, people who enjoy you for being you. So the more you focus on what's wrong with the world, the more you lose that time when you could be focusing on what's for you, on what's right with your world. So that girl is fucking delusional, but she's gonna find her guy. The problem is, Rich, there is a guy for her. That's really the biggest problem. I can't be mad at her because you know what? That girl, no matter what she looks like and her criteria, still has 70,000 applications in her fucking DMs right now. And that's just on the dating app. Nobody's talking about her Instagram, nobody's talking about her Snapchat, nobody's talking about her phone. She probably has 150 unresponded messages on her phone right now. That girl is salt of the earth. You know what I say? If you can sell it, there's gonna be somebody that will buy it. But the opposite is not true. Just because you're selling it, that doesn't mean people have to buy it. Yeah. So that girl has buyers. Fuck it. Raise the criteria. Yeah. If you live in the smallest apartment in Manhattan, but it's on top of a skyrise and it's a penthouse, you can charge about$6,000 worth of rent. But that same small apartment in a market where nobody wants that apartment and there's more competition, you have to bring the rent down. So I'm not mad at this particular woman for having insane criteria because someone is willing to meet her match. Disregard that person. Find somebody who's more compatible for the reality that you live in.
SPEAKER_01:Yeah, and listen, I'm not mad at her. There's like you said, there's a buyer for everyone out there. Yeah, bro.
SPEAKER_02:Think about like a like a friend that sold a shitty car, and you're like, wait, how much does somebody buy that from you? Yeah. And they're like, bro, they bought my used 2010 car for$10,000 with 120,000 miles. I can't be mad at the person who sold the car.
SPEAKER_01:Yeah.
SPEAKER_02:I'm mad at the buyer. Who the fuck bought this car? Yeah. And you know what? It's your car now. Good luck, my guy.
SPEAKER_01:For real. But listen, the the helpful advice is let's say you you read this girl's profile, but she's nine out of 10, 10 out of 10, absolutely drop dead gorgeous, right? And you shoot your shot. And then let's say you get lucky and you do go out on a date, and then you're like, damn, she's mass snotty. I don't like her personality. Bro, you overshot. You knew what you're you were signing up for, right? Like I think oftentimes we disregard everything about the profile, and we just look at the pictures and fall in love with the physicality of like how beautiful a woman looks. And unfortunately, that gives you blinders, right? You you start to ignore like all the red flags in the description or the dating profile.
SPEAKER_02:Rich, like you said before, there is an economy in the world. There's also an economy in dating. Yeah, there's buyers and sellers, right? Like it's it's simple math. And I don't want our guy who's sitting with his phone in his hand, refreshing his app, seeing if that girl, I've been there before, a really beautiful woman that you text and she doesn't text you back, and you're refreshing. Yeah, you're refreshing, you're refreshing. It's tough. It's really tough. I get that guy. I was definitely that guy. But you have to remember if that person is not reciprocating that energy, then there's obvious low interest. Or she is trying to figure something else out in her life. I found a lot that women are in between relationships and they download these apps because they want to feel better about themselves. Or they've been single for a very long time and they're looking for Michael B. Jordan to finally respond to their DM and they're using you as someone to keep them entertained. You have to entertain the princess while she's waiting for a rapper or a ball player to hit her back, and you are just taking her out on dates in the meantime. Now I know that sounds fucked up, but low interest is pretty obvious. She is not going to wait three days to respond to Future. If Future is in Los Angeles on his album release tour and he DM'd her to pop out. She is not going to wait for ASAP Rocky for four days to hit him back when he's saying, yo, I'm flying out to San Tropez, you're more than welcome to join me and my friends. So don't get it fucked up. Low interest is low interest. If somebody sees you as an opportunity, if somebody sees you as someone they want to get to know, if somebody's truly invested on what you have to offer based on the little bit of communication you've had, they will be highly responsive. They will respond quickly. They will ask you questions when you ask them questions. If somebody is sending you one to two word answers every two days for every paragraph you send them, they are not interested. No, they're just not interested. That is a low interest buyer. Rich, I've done sales and marketing most of my life. You have to know when you're dealing with a low interest buyer and a high interest buyer. Now, don't get your perception fucked up. Just because you want the house doesn't mean that the house wants you. You can't afford it. Your credit score is not there. You don't make enough money. It's okay. Move on. Check the next open house. That's the interest level. And I think young men resent these apps because what they want is they want the big house and they want the big house to be interested in them buying them.
SPEAKER_01:Bro, that advice is so huge. I remember being on the dating apps, and it took me a long time to realize like the difference between a woman who was interested versus a woman that wasn't. Because just because a woman responds to you, you think that they're interested, but bro, she might be lonely. She might just need somebody to talk to. She might just try to friend zone you. So every interaction, every message, every word matters when you're on the dating apps. And you have to analyze that.
SPEAKER_02:Yes. Rich, we're getting to a very specific part of the dating apps, but I'm glad we're zeroing in because some young man is sitting at home with three or four matches and he's not getting a response. I'm going to give you a sales tactic and you could use it for dating because I used it when I was dating. Always be closing. A, B, C. Meaning your conversation should entertain what she just said, but always be stacking in the direction of, hey, how far from this location do you live? That's one question you can ask. You're trying to find out the proximity between her and the date spot.
SPEAKER_03:Yeah.
SPEAKER_02:Oh, this is my favorite bar. What do you like doing on your days off? What do you do for fun? When you ask a girl, what do you do for fun? She's not a fucking idiot. She understands, oh, he's trying to ask me what I want to do with him for fun.
SPEAKER_03:Yeah.
SPEAKER_02:Do you like outdoors events? Do you like going to clipper games? Do you do you like going to the coffee shop? Do you like going to the bar? Do you like hiking? I've done this because you're always navigating the conversation to A, B, C. Always B closing. And you have to ask leading questions. If she's not responding to your leading question, she's not interested yet. You have to keep talking to her. So this is a purgatory and a hell that a lot of young men live in. And because they're not persistent or confident in themselves, which I don't blame them, but that lack of confidence makes you hate the person that you're talking to because they're not giving you an opportunity to meet with them in person. It's a fucked up spot, but understand, high-interest buyers will never stall you out. If a woman is excited about, I'll put it to you this way if Sydney Sweeney DM'd you right now while you're watching this video, you're not gonna text her back in eight hours. You will fucking leave church with your mother to go hang out with Sydney Sweeney. So don't tell me that a girl taking four days to respond is still interested in you. She's not. Move on. Find somebody who is. That's real. I'm getting flashbacks, Rich. I'm thinking about when I used to be sitting there just going back at this girl's pictures, looking at her body, looking at her, being like, damn, when I meet with her, oof, man, I'm excited. This girl's perfect. She is the one. How the fuck is she the one on an app with millions of people? She's not the one. Because on her phone, there's a million people that are hitting her up. You have no idea how crazy it is. You also have no idea how many men are in women's DMs. If you knew this, if you have a lady friend who is also on dating apps, ask her, hey, can I see your dating app? Can you show me how many DMs you have? Your fucking brain will explode with how much attention strong sixes are getting on these platforms.
SPEAKER_01:Not only that, I've done that by the way. And I was surprised to see how fucking disrespectful men are on dating apps to women. Well, it was like speaking about like their breasts and like, oh damn, I would love to see you in that bikini in person. Like very direct, like douchey vibes. Most of the messages, which I I thought to find crazy, because I'm like, do these guys think this actually works? Like, like, bro, why what does it cost you to be a little respectful in your approach to a woman? Because like trying to get into her pants on the first few messages is not the right approach. Yeah. Even if you are just trying to get late, like that's not the right approach.
SPEAKER_02:She's just immediately gonna swipe left. Yeah. I do want to move to a different section of the whole dating app process, which is more of what I believe in. If I were giving advice to a young 20-year-old man, 22-year-old man, maybe even someone in their late 20s who just started got back on the dating apps, is I like to give the advice of how do you get outside around mutual friends that are co-ed. So meaning men and women in shared spaces. To me, you can't confuse human aura, personality, charisma, all the little weird shit that makes you you, that women or the girl, your ex-girlfriend found adorable about you? These are things that can't be translated on apps. So, what would be your counter strategy to a guy that wants to put the apps down real quick because he knows they're dead and he can't get no motion there? What would be your best pieces of practical advice for someone that has a, you know, a multi-strategy where it's out it's more than just dating apps? What else would you recommend?
SPEAKER_01:This is an interesting one because this is one that I personally struggled with. So I'm a homebody naturally by nature. I just love being home. I love watching documentaries, reading, and things like that. So I'm much more susceptible to be indoors than outdoors. And that has like hindered the dating process because if you're trying to find someone outside, you need to be outside. You know what I mean? So I had to make a lot of sacrifices and a lot of conscious choices amongst friends and put myself in a position to potentially meet people that I wouldn't otherwise, right? So one of the things I would do is just go to co-workers and be like, oh, there's a happy hour this week. All right, what day is it? You know what I mean? Make myself available amongst co-workers. Sometimes I feel like people know people, right? And people judge personalities. And it could very well be that a female friend or a male friend knows that you're single, captures your character and your personality, and they're like, damn, you know, I actually know somebody that's single that I think you should probably meet. And that's the easiest shortcut to potentially meeting somebody outside is through referral, is what I like to call it. Yeah, yeah.
SPEAKER_02:So that that would be my advice. I mean, it's sales, right? It's sales. I I hate to put it so black and white, but it is a sales process.
SPEAKER_03:Yeah.
SPEAKER_02:In the sales world, the objective of any salesperson is to sell the product that they have to sell. That's it. That's the end goal. And that would be having sex or being in a long-term relationship. For most men, it's either going to be one of those two things. But if you were trained by a real good salesperson, you know I sold luxury cars back in the day. The number one thing they would tell me was, Justin, the last thing you want to talk about in the first 15 minutes when somebody walks on the lot is a car. Don't talk about the car. Talk about everything else. Because if the minute you meet someone and all you're talking about is the thing that's going to be the inevitable transaction, it kind of throws off the energy. It's like the minute you get on the lot, the parking lot, you're like, hey, what car are you thinking? Because I could get you one. The person is on the lot. Nobody accidentally walks into a fucking luxury car dealership. No one accidentally downloads hinge and gets into a conversation with someone who's also on hinge that is the opposite sex. These people are not confused. They're just trying to pre-qualify. So while they pre-qualify, you pre-qualify. So part of pre-qualifying is putting as many fish lines out there as you can. And in a world where you're not a beautiful human that's six foot five making millions of dollars, by the way, I'm none of those. It's a tough market. You have to work. So the only way you combat natural, God-given ability and skill and a lot of money, the only way you combat that is with volume and different angles to get to the end goal. And that's basically what we're saying, Rich. This is very highly practical, actionable advice. Have the blue crab trap laid in the water. That is your dating app. You set it and forget it. Create a nice profile, make sure it looks legit, pay your premium subscription, do your promo, do your boost. We're not mad at that, but don't spend too much money. But my rule is for every$25 to$50 you spend on a dating app to increase your exposure, that's a pipeline for leads, but it's it's a different type of lead because these people don't know you. For any$25 to$50 you spend there, I used to tell myself, okay, I'm gonna spend$25 to$50 on this app, but for every time I spend$25 to$50, I'm gonna spend one day outside per week. And to me, that was a ratio that I always had because I can balance digital with IRL. Because I knew I had something unique about me that I could offer people in real life that could potentially lead me to my end goal. So you could look at that as like become a master of your domain. And it has to be a domain of things that you're interested in. It doesn't have to be exclusively about women, but it can't be something that only men do. Because if there's no women, then it's hard for you to get to your end goal. So I would say something like join a run club, join a dance group, or learn how to dance, uh a hiking club. Um, go to high-density social zones. Even some MMA gyms that I've seen, they train women. There's women in there. Women don't have to be the sole focus. You do want to do things that you're genuinely interested in, but as a byproduct, you can meet people. I think that's important. You have to have the apps, but you also need a counterbalance strategy with going outside and challenge yourself to go outside at least once or two times a week. And if you're not a social person, Rich, I want to hear what you got to say about this. But my recommendation would be is find some friends that are social and be helpful to them so you can grift off of their, you know, events or what they do on the day-to-day.
SPEAKER_01:Yeah, for sure. Like we said, be outside, bro. The the only way to potentially meet someone in IRL is to touch grass. So you got to make yourself available to your friends, help your friends move. Like you, you never know. You can meet someone in the oddest places, bro. So you certainly have to be outside.
SPEAKER_02:Rich, I do want to ask you because I feel like you are a self-identified homebody. No one gave you that label. You like being home.
SPEAKER_03:Yeah.
SPEAKER_02:I feel like maybe specifically because of that, that's something that this listener can relate to. Hey, Rich, I like being home too. I'm working on my career, I'm building my body at the gym, I'm getting my finances together. I want to optimize and maximize the amount of time that I spend outside. What would be your recommendation to somebody who's not very social? I find that when I go out, it's hard for me to start conversations or to maintain friendships.
SPEAKER_01:Yeah, I mean, listen, that was certainly me. And what I would say to that person is take this time that you're single, bro, to obviously work on you and market yourself. Be someone who's desirable. So, like you said, go to the gym, right? Work on you. If you have some trauma, go to therapy. Like, try to do things that will help you court a girl. Because the last thing you want to do is go out on dates, and you're this homebody who just is not very interesting, and women keep not asking for a second date, and you start to wonder why. Well, maybe you're not that interesting. You know what I mean? Like maybe you think that this tool, these dating apps, are just a shortcut way to like get you to the girl, and you have to put no effort in because the app does all the effort. I think it's the opposite, bro. When I was on the dating apps and I was single and I had all this time to myself, I doubled down on working on me. I wanted to be the most fit. I wanted to look nice, get nice clothes. I wanted to just make sure that when I matched with someone and I went on this date, the first impression she got was this is somebody who has their life together. This guy is well put together, and I would go out on a second date with him. But not putting in the work, bro, to get that second date, I think is a big mistake.
SPEAKER_02:I love everything you just said. And I also want to add to that, Rich. I've heard a phrase that I think is relatable here. The phrase was more dedicated to gamers. The way I heard it was playing a video game or any game online is a make pretend career. Why dedicate all this time and brain energy to a game that doesn't pay you in real life when you could be building a business or building yourself or building your career in real life? And the points and the badges that you get come in real life. I think that whoever said that is a smart man. And I would like to take that same ideology and move it into dating. Following beautiful women on social media is a no-go when you're single and lonely. Following beautiful women on OnlyFans that you can pay for access and conversation, and you get to see their nudes, and now and then they'll send you a little X-rated video. That is not a means to an end because you're paying to get the ultimate goal. Very much like a video game. There's still a challenge there, but the challenge is not reality. Stop going on porn sites seven days a week because it's stopping you from getting what you really want. If you stop following beautiful women that you don't know, if you know women online that you do know, follow them. That's fine. Maybe you could DM them and hang out with them. But if you don't know this girl, but you follow her, and most of her followers are because of what she posts online to get male attention, but you could never get, you could never meet her in real life, block her, unfollow her. OnlyFans, delete it, delete it. And obviously, porn, which is a huge problem for most men. I'm not above it. Obviously, I do it, everybody does it, but you have to understand if you indulge on something in the internet or on your phone or digitally, it makes you feel like you're satiated. It makes you feel like you're full when you're not. You're still starving. You just numbed it for the next 12 hours. You haven't solved your problem. And once you start taking away the things that are cheap dopamine that give you the rush of a simulation of something that's real, you start realizing what you don't have. And it's going to force you to go outside and try to solve your problem. So I say that with the utmost sincerity. A lot of these guys have the cheap dopamine out for a lot of things, but it's taboo to talk about it when it comes to women. And I think a lot of the issues with the video game that is OnlyFans, porn, and beautiful women on social media that you don't know is that you're masking this idea that you're actually talking to women who are interested in you. They're not. The reality is, and the reason why you demonize dating apps and you're mad at dating apps is because nothing hurts more than the truth. And the truth is when you get on that app and you send out 50 fucking roses and 50 matches, and you write up 50 really cool and clever messages, and you don't get a response, that's the truth. The truth hurts. So it's easy to go back into the OnlyFans, and it's easy to go back to Instagram and follow the beautiful girl that you don't know because you are living in a virtual facade, a virtual lot. So a video game is a fake reality, as OnlyFans models are fake girlfriends. Get out of there. Get off of that. It's not gonna help you solve your problem.
SPEAKER_01:Damn, I I love that. This is something that I was infamous for. And reflecting now, I feel like it was a big mistake. But I was a young father at 24 years old, right? And for a while, I felt that if I disclosed that information too early, that I was immediately going to be disqualified by the women who didn't want to be in that stepmom role. So I removed that information until they got to know me because I felt once she gets to know me and see who I am, maybe she would subscribe to the fact that okay, I could see myself as a playing a stepmom role, or I see this guy's unfortunate circumstances and why he had a kid early, and like I'm subscribing to all of this. And what I found was removing that information gave me the matches and the dates quicker. But bro, I'm not gonna lie, by date two or date three, once I hit them with that information, they were just like, it's probably something you should have led with. Wow. And I lost like two or three, you know, potential partners because I didn't disclose that information. So my actionable advice is lead with full transparency, bro. Wherever you're at today, share that. Like, don't sell this facade of like this could be us. And you know, you went on a yacht one time that you were invited to for sure. Yep. But now you're presenting a photo, you know, saying to women that that's your yacht. Like, don't do, don't do that. Yeah.
SPEAKER_02:You know, nothing hurts more than the truth. And yeah, bro. You might have tricked someone to hang out with you one night based on a lie or AI photo or one bullshit picture you took with a celebrity and you're using that as your lead photo. But don't do that. She knows women have keen senses for fuckboys and straight lanes and losers. Women are uniquely designed to vet out the winners and the losers. That's how you got here, my boy. Your mother weeded out the losers from the winners that had a kid with your dad who was a winner. This is procreation. This is just science at a high level. And if you're on some loser shit and you're trying to trick people to get with you, yeah, you might trick them to do some things. But how sustainable is that? It's the Bernie Madoff. House of cards. It will come crashing down at some point. And I can't knock nobody's hustle. So do your thing. But if you want long-term happiness, you have to do long-term things. And part of a long-term play is to make sure that you're being honest and truthful up front. And I like what you said, Rich, because I'm sure when you adjusted it, you are happily in a relationship right now. I'm sure that came from divulging the information about your family early, only to be met with someone who also will start had a family. And you guys merged houses, right? But that was because you were being honest. If you would have lied about that, how difficult would that relationship have been?
SPEAKER_01:Yeah, very difficult. And for full transparency, I met my girl in real life. So all those hundreds and thousands of dollars that I spent on dating apps and subscriptions and digital roses and all that bullshit meant nothing because you could have put it into Bitcoin. Fuck. Yeah.
SPEAKER_02:We could have been rich. You are rich. You're the best rich I know. Hey, listen, one other thing I wanted to mention before we go, and I think is one of the most important things to me. Again, these are things that are important to me because I was just here a few years ago. I was single in a new city, didn't know anyone, was trying to get my social life going. Fuck the girl. I was just trying to get friends in LA. I was trying to figure out people to hang out with. When I learned this one thing, it changed everything. Don't make everything about the girl. Build a world that you're having fun in, that you personally enjoy, that you get to be your truest and most honest self. And you could be the man in that little world. I don't give a fuck what it is. You could be trading Pokemon cards. As long as you're the man in that little subworld, women will find you because they're going to meet you being the top dog, being the guy that's the master of his domain. Now, when you go play a sport that you've never played before because women are there, you're gonna look like a fucking idiot because you're gonna be the worst person at that sport, and you're not gonna look like a guy that's graceful, elegant, has command of the room, can lead people. These are very soft skills that women pay attention to. So if you make your entire life about women, you tend to create a world that brings in that type of woman. I'll go deeper. If it's only about the car, if it's only about how much money you make, if it's only about the biggest and the best restaurants you take her to, but you have no social skills, you have no real friends, you have no real motion, no real energy, no real charisma, that girl is dating the Porsche logo and not you. At some point, you have to maintain that standard. And if that's not you, the house of cards will fall. So, my best advice, long-term strategy for a young man that feels like he's down on his luck and has and fucking hates dating apps, it's a necessary evil, it's bro, just give it time, focus on yourself, build the world that you want to live in, surround yourself with friends that also have girlfriends. Don't just hang out with guys that only hang out with guys, that you're never gonna get to your end goal that way. And you'll find that a year, two years, you'll meet people. You might fuck around and even meet a girl that you didn't think was very attractive the first time you met her, but you might have seen her in three or four outfits. She's come to the events that you've been at, and now you're getting to know her, and she's growing on you, and she looks way more beautiful than she did the first time. This is something that apps can't do. They allow room for context and nuance and the ability for you to show yourself in three dimensions. You don't have to delete the apps, but create a world where you're not living only on the apps. And if you're gonna create a world, make sure it's a world that you're happy in, that you are the boss of. Ain't no worse feeling than waiting for a phone number. You get out of your room, get into the city, you touch grass, and you come home and the girl hasn't texted you back. That's fucked up. It's happened to me before. But you know what's worse than that, Rich? You were sitting at home for 24 hours waiting for that text message back and you got nothing. You might as well live your life while you're waiting for a girl to hit you back. That's the best advice I could give a young guy so he could keep himself mentally stable and get out of that funk of depression and feeling insignificant.
SPEAKER_01:Bro, that is such good advice because when you make it all about the woman, what tends to happen is when you do get the match and you are talking to her, then it's all about her. Then you know what happens, bro? You're so excited because you match with someone and you're talking to a woman that you end up smothering her. You you spend all your time to her, and women detect that immediately. And they're just like, damn, doesn't this guy have a fucking life of his own? Like I text him and he immediately texts me right back, and it's so smothering. And that's what happens. You've made your life to be about the woman, and it's for most women that is off-putting. Now, if you take a little bit of time to respond, she's like, Oh, maybe he's busy. Keep her curious. That will reel her in faster than making her all about the woman.
SPEAKER_02:You ever seen a dog in heat when they're just pumping out the air?
SPEAKER_01:Yeah, bro, we're primal. We're primal. We do this, we're just like, oh shit, she's talking to me. Ah, you know what I mean?
SPEAKER_02:Like, I get it. Desperation is really hard to hide. Yes. Desperation is the worst cologne.
SPEAKER_01:Just especially when you're physically attracted to her. Because you want to show all your friends, you're excited, you're like, yo, I just got me an eight and nine or whatever, and you let that excitement overcome you. And then you don't even give her space to breathe when you're communicating with her.
SPEAKER_02:Yeah, listen, strong eights, nines, and the rarest Pokemon hologram, the 10, is tough. And I won't lie, it's tough to keep your composure and keep your cool and stay in pocket. But you know what? You have to try. And part of trying is uniquely and authentically being yourself and truly having a life outside of this woman. If she does cancel on you, your whole world doesn't crumble because your whole world wasn't dependent on her. I shared a very vulnerable story in the beginning of this episode. And that girl that ghosted me when I bought two tickets to a Clippers game and spent over$500. I actually ran into that girl. True story. This girl is a beautiful dancer and a lot of music videos. And I met her and we hit it off and went on a few dates. Nothing really happened, but I ran into her at my workplace. I was at a video shoot for one of my artists, and I was just being my loud and normal self. And no lie, swear to God, she yelled my name across the room, and I was just like, wait, who's calling me? And I saw this girl, bro. I would be lying if I didn't tell you, Rich. I lit up. I was like, oh damn. I forgot that this girl ghosted me. I was that's how attractive this girl was. Yeah, yeah. But then when I started walking up to her, I remembered, damn, this bitch left a hole in my chest and a fucking burning hole in my pocket. Bitch, you owe me$500. Yeah, I was like, Zel me right now. No, I walked up to her, I kept her pee. We kept her talking, she was in a relationship. She actually came around to telling me there. She was like, hey, like, we spoke for a little bit. We I never brought it up. I don't want to be petty, but I was thinking about it the whole time.
SPEAKER_03:Oh, yeah.
SPEAKER_02:And she was like, hey, I know that that that night, the Clippers game, whatever, whatever. She's like, I'm so sorry about that. Like, I didn't know how to tell you, but I got back with my ex. And at that time, I was already seeing my current girlfriend more consistently. So I wasn't tripping over it. But, you know, it all worked out in the end. And I think what Rich is saying is like, you have to find the balance in life and you have to touch grass and go outside because if you make your world about the girl, your world is gonna be a world of a lot of pain and a lot of expectations. So you don't want to live in that world. You control what you control, and that's you. Don't hate the game, get better at playing the game. And I think there's like this triple benefit that comes with getting fit. You can't lose by being a healthier, stronger, faster, more lean version of yourself. You win by getting a better girl in your life because she sees a healthier version of you, but you win triple because you're healthier, stronger. So if it doesn't work out with this girl, you could get another girl. That's a triple win. You get a triple win when you make real friends, because yeah, the social circle is going to bring you around more people. The potential and probability to meet more women increases your odds of finally having sex because we all know you were dry as a dry race board. But what also happens, the triple benefit, you make friends, you build network, you find people that are on the same wavelength as you, on the same path, life path. There's so many benefits to focusing on yourself and building a world that you want to live in. So Rich and I are not just saying this as, oh, this is dating advice. Bro, it's just good advice. There's not a lot to be gained at home. Go outside, touch grass, smell the air, be around some beautiful people, contribute, live in the world that is existing. Also, this is a competitive advantage. A lot of our guys like to talk about optimizing and all these like investment and finance terms. You want a competitive edge, go outside. Most of the men your age are not even outside.
SPEAKER_00:Yeah, I love it.
SPEAKER_02:Right? Like, you really want a competitive edge, go outside, hop out, make friends. But my biggest concern there, Rich, is that I'm speaking to someone that doesn't come natural to them. So I just want to tread lightly when I say that, but I hope I'm saying it right. I do understand the struggle of being social and going out. But if you can find that lane, choose that lane over anything else.
SPEAKER_01:Yeah, listen, man, the dating apps are rigged, but you just gotta learn how to play the game better. That's all we're saying.
SPEAKER_02:Man, you know, you know, people were hoping that we would have just bashed it all the way through and said delete the app. That doesn't help anybody.
SPEAKER_01:Nah, nah. It's a necessary evil. But there you have it, man. Failures media. Uh, subscribe to the YouTube app Failures Media and uh give Use a like on Spotify or Apple Music. And if you're on YouTube, you gotta check out Rich's new lighting.
SPEAKER_02:It's beautiful.